Growth Capital Made for Founders

Access up to 40% of your ARR

Novel’s non-dilutive capital products were built for B2B SaaS & Tech Founders, like you, to overcome your biggest challenges.

Unlike traditional funding routes, our amount of approved capital is based on your recurring or reoccurring revenue—without dilution, personal guarantees, minimum cash balances, or complex terms.

Trusted by 250+ Great Companies, $115M in Capital Ready to Deploy.

What Can I Do With Upfront Capital™?

Bridge Between Rounds

Accelerate Sales & Marketing

Smooth Seasonal Cashflow

Hire for Implementations

Novel Funds:

  • B2B SaaS & Tech Companies
  • $350k+ in Annual Revenue
  • 10%+ YoY Revenue Growth
  • Recurring or Reoccurring Revenue
  • Seeking $100k-$5M in Capital

The Right Capital To Meet Your Needs

Built to grow with you.
Choose between flexible or fixed payments to align to your business model and gain access to more capital as you grow.

Payback terms that support your growth.
Focus on your long-term goals with our patient repayment timelines from 3 months up to 36 months.


Optimize your cost of capital.
Draw the amount of money you need, when you need it, directly through the platform. Only pay for what you take.

Funding in 4 Simple Steps

Step 1

Create Your Account

Start your capital journey in no time with our simple platform sign-up.

Step 2

Sync Your Data

Make qualifying for capital easier by syncing the accounts you use to run your business.

Step 3


Finish your application and our algorithm will determine what you qualify for.

Step 4

Get Funded

Capital in-hand within 10 days from completed application.

Frequently Asked Questions

Upfront Capital is a great fit for B2B SaaS & Tech companies with recurring or reoccurring revenue. (think subscriptions) You must have at least $350k in ARR and revenue growth of at least 10% YoY.

Once we schedule an introductory meeting, you register on our platform, connect your accounting and banking systems, and we determine how much capital you could qualify for.

After you complete the full application, we will provide you capital in 10 days or less.

The entirety of the application process is transparent, fair, and as easy as we can make it for the entrepreneur.

Novel offers a choice of payment options and terms. With Upfront Capital™ you can choose between 3 to 36 months repayment length, and a fixed or scaled payments. 

The terms are flexible to work with your cashflow, and as expected, there are no penalties for early repayment.

Whether you need short-term working capital or are making strategic investments in your growth, Novel’s capital is a right fit. 

Many of our Founders use capital from us to bridge between equity rounds, hire to support implementations, smooth seasonal cashflow, or accelerate sales & marketing. 

Still Have Questions?

We’re here to help you through your funding process. Fill out the form and a member of our team will reach out quickly.

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